Voice Search Marketing for Dentists is Essential

Voice search marketing is hot and only going to get hotter in 2021. In 2020 there were over 4 billion voice assistants around the globe. Analysts predict that number to rise to over 8 billion at the end of 2023. Having a lions share of that market is huge.

With more and more people using voice search to locate products and services it just makes sense to advertise for the voice search market, especially when it comes to your dental practice. Siri, Alexa, and Hey Google are hot with people doing multiple things on a daily basis.

Think of it this way, it’s much easier to say, “Hey Alexa, I need a cosmetic dentist,” instead of running to the computer or phone to type in your query.

We live in a world where multi tasking is king and that is where voice search marketing for dentists comes in.

The Benefits of Voice Search Marketing for Dentists
  • Allows Users to Multitask
  • It’s Faster and Easier than Typing on a Keyboard or Device
  • Provides Instant Answers and Information
  • People Love Voice Search Technology
  • Voice Search Makes for an Easier Day
  • Voice Search instead of Text makes it Easy for People to Find You

Even though Siri was available in 2011 and Alexa in 2014, it took Google Voice Assistant, launched in 2017, to make voice search popular. With that being said, it is still very much like the old west with not much out there when it comes to dental practice marketing with voice search.

Voice Search for Your Dental Practice

If you have a voice assistant test your device. Say, “Hey, Alexa, I need an emergency dentist.” Because your voice assistant knows your location, it will deliver answers that best fit the keywords. Creating content around voice search helps potential patients locate you and your dental practice.

Dentainment explains that people don’t type and talk the same way. For instance, if someone is looking for a dentist in Las Vegas he or she will type “Las Vegas dentist.” However, if that person were using a voice search device they would say, “Hey Siri, what’s the best dentist in Las Vegas?”

Creating content that brings in your voice search audience is one of the best ways to increase dental flow.

Using Voice Search for the Future

While you certainly can’t abandon your other content needs, it is important to include new technologies, such as voice search marketing, into your overall strategy. Voice search is only the beginning when it comes to marketing your dental practice in 2021 and beyond.

Leap into the 21st Century with Voice Search Dental Marketing

If you would like to learn more about voice search marketing or any other type of advertising for your dental practice, call, text or have a chat with a team member from Dentainment today.

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