Dental Videos and What You Should Know
If you are still unsure about dental videos, don’t be. These days anyone can become a film maker with the right tools.
While you don’t have to spend a small fortune to have a great set up for dental videos, there are some things you should know if you plan to shoot dental practice videos on a regular basis.
Planning for Perfect Dental Videos
Planning makes everything better. Just like you create a treatment plan for patients, it’s crucial to put as much effort into your dental videos.
Having a solid storyboard and script before you do anything makes the entire process flow more freely. Regardless of crew size, if everyone is on the same page you’ll have a much better shoot day.
Start planning by writing everything down from type of videos to length and style. If you are doing a series of videos you’ll want them to be cohesive to your brand. In other words, if someone sees your video they will know immediately it is coming from you and your team.
Branding your dental videos with logos and your own personal style makes it easy for people to locate you and your team, especially if they haven’t started following you and your dental practice yet.
Your Video Shoot Location or Locations
One of the keys to success when it comes to video shoots is location. Even if you plan to shoot your videos at your dental practice you still need to check for lighting, noise, etc.
If you share a building and noise levels are not that great, you might want to consider a location shoot. You could rent a space or head outdoors and try your luck with the elements.
If you opt for outdoors you’ll need a couple of days to scout so that you can check natural lighting. Depending on where you are located you may find that early morning or early evening is best.
As always watch for shadows and don’t forget to bring release forms for anyone that might have been caught on camera.
The Final Dental Videos
Before you share your dental videos you’ll want to check and double check. If you have had your videos professionally edited, be sure to check your title and text. Don’t forget, once you sign off on the project, there won’t be anything you can do about the finished product.
If you are doing the editing you’ll have more time to do what you need to do to make your videos shine above the rest. If you are unsure, check out what other dentists are doing in your area for ideas.
Depending on what your strategies are, you may want to contact Dentainment for video marketing. The team has the experience to get the job done and get you noticed.
Call; send a text or a DM for more information regarding dental videos today.