Dental Marketing Trends You’ll Want to Know About
As a dentist, you understand how important dental marketing is to your practice. Dentistry is competitive.
Dental marketing is the best way to garner the attention of your community, and while your dental practice may be performing awesomely, there are always some things you can do to make it just that much better.
Boost your Dental Marketing Game
Mobile Friendly Dental Marketing
If you follow the Dentainment Blog, you will remember how important it is to have a mobile friendly website. Optimizing your content for mobile devices is essential, especially since Google switched to mobile first indexing back in 2018.
When you optimize your dental website for the mobile market, it increases conversion rates bringing more patients through your door.
Personalize your Dental Content
Your content is the heart and soul of your online presence. From your dental blog to social media posts and articles on your website, you want to personalize your content making it more attractive to your audience.
Publishing the best content, you can while personalizing it for your users will increase dental flow. Do some research to find out what your fans and followers would like to see on your pages. People love to interact. In fact, anything interactive, such as surveys and quizzes will win over new people and increase your ROI.
Social Media Marketing and Brand Promotion
Social media allows you to promote your brand to the masses. Dental marketing on social media is cost effective and convenient. When you and your team post updates on Facebook, share quotes related to dentistry and post pictures and videos on Instagram you are showing people your personal side. This is especially important in the world of dentistry.
Entice your fans and followers with competitions or offer discounts and coupons to loyal followers. Social media is the inexpensive way to market your dental practice. Best of all, your entire team can get in on the act.
Chat Bots for Customer Support
Chat bots offer support 24 hours a day, seven days a week. This means your patients, and potential ones, will have support when they need it most. Chat bots provide FAQ answers and basic information so that your potential clients won’t go to the next dentist on the list.
Dental Marketing for the 21st Century
You really can up your game with smart dental marketing. Call and learn more from Dentainment today.